{"id":48531,"date":"2026-07-29T12:24:19","date_gmt":"2026-07-29T06:54:19","guid":{"rendered":"https:\/\/www.jbsagolf.com\/blogs\/?p=48531"},"modified":"2026-07-29T12:24:19","modified_gmt":"2026-07-29T06:54:19","slug":"royal-lytham-asks-a-different-question-at-the-aig-womens-open","status":"publish","type":"post","link":"https:\/\/www.jbsagolf.com\/blogs\/royal-lytham-asks-a-different-question-at-the-aig-womens-open\/","title":{"rendered":"Royal Lytham asks a different question at the AIG Women\u2019s Open"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The AIG Women\u2019s Open returns to Royal Lytham and St Annes from 29 July to 2 August for its 50th staging. It brings one of the biggest tournaments in women\u2019s golf back to a Lancashire links course that does not reward careless attacking play. Wind, bunkers and awkward angles into the greens will matter every day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Miyu Yamashita arrives as defending champion after winning at Royal Porthcawl in 2025, while the field of 144 players will compete for a record prize fund of $10 million. The R&amp;A has confirmed the dates, field size and prize money.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People comparing <\/span><a href=\"https:\/\/www.bettom.com\/en\/sport\/\"><span style=\"font-weight: 400;\">betting sites<\/span><\/a><span style=\"font-weight: 400;\"> may focus on the leading names, but Royal Lytham often makes course management more important than a player\u2019s reputation. The champion will need to control distance in the wind, find the right sections of the fairway and avoid turning one poor shot into a damaging double bogey.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.jbsagolf.com\/blogs\/royal-lytham-asks-a-different-question-at-the-aig-womens-open\/#A_course_that_asks_for_patience\" >A course that asks for patience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.jbsagolf.com\/blogs\/royal-lytham-asks-a-different-question-at-the-aig-womens-open\/#Miyu_Yamashita_has_a_title_to_defend\" >Miyu Yamashita has a title to defend<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.jbsagolf.com\/blogs\/royal-lytham-asks-a-different-question-at-the-aig-womens-open\/#Georgia_Hall_returns_to_a_special_venue\" >Georgia Hall returns to a special venue<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.jbsagolf.com\/blogs\/royal-lytham-asks-a-different-question-at-the-aig-womens-open\/#The_tournament_will_reward_the_right_kind_of_golf\" >The tournament will reward the right kind of golf<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"A_course_that_asks_for_patience\"><\/span><span style=\"font-weight: 400;\">A course that asks for patience<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Royal Lytham is not a links course where players can simply hit driver and chase birdies. Its bunkers are placed to punish inaccurate tee shots, while the greens demand precise approaches. A player who leaves the ball below the hole can often make a confident putt. One who misses on the wrong side may be faced with a defensive two putt.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The par 71 course measures 6,601 yards, which is not unusually long by modern standards. Its difficulty comes from placement. The fairways can look generous until the wind changes direction, and a safe looking approach can quickly run into trouble if it lands on the wrong part of a firm green.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That gives players with controlled iron play a genuine opportunity. Power still helps, but the winner is likely to be someone who keeps making sensible decisions when conditions become uncomfortable.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Miyu_Yamashita_has_a_title_to_defend\"><\/span><span style=\"font-weight: 400;\">Miyu Yamashita has a title to defend<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Yamashita won the 2025 AIG Women\u2019s Open by two shots over Charley Hull and Minami Katsu. Her victory at Royal Porthcawl showed that she can manage the demands of major championship golf on a coastal course.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Defending a major title brings different pressure. Every round is watched more closely, and every difficult hole becomes a reminder of the standard she set the year before. Yamashita will not need to force the issue early, but she will need to stay close enough to the lead to give herself a chance on Sunday.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The course should suit players who accept that par can be a good score. A major championship on a links venue rarely rewards impatience. Trying to recover too much after a single bogey can produce another mistake, especially when the wind makes distance control unpredictable.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Georgia_Hall_returns_to_a_special_venue\"><\/span><span style=\"font-weight: 400;\">Georgia Hall returns to a special venue<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Royal Lytham also carries strong memories for Georgia Hall. She won the Women\u2019s British Open there in 2018, producing a final round of five under par to secure her first major title.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That history will make her one of the players supporters follow most closely. Hall knows the visual demands of the course, the feel of the greens and the pressure of playing a final round at Lytham with a major on the line.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Past success does not guarantee another win, particularly in a major with such a strong field. It does give her useful knowledge. On a course packed with bunkers and hidden trouble, familiarity can make a difference when the tournament reaches the back nine on Sunday.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_tournament_will_reward_the_right_kind_of_golf\"><\/span><span style=\"font-weight: 400;\">The tournament will reward the right kind of golf<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The AIG Women\u2019s Open is one of five major championships in professional women\u2019s golf, and its return to Royal Lytham gives this year\u2019s edition a distinct identity. Players cannot rely on one brilliant round. They will need four days of good choices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A low score may be possible if the weather is calm, but the course has enough defences to change the leaderboard quickly when the wind rises. The player who wins will probably not avoid every mistake. She will be the one who limits the damage better than everyone else.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With Yamashita defending, Hall returning to the course where she won her major, and a record prize fund at stake, Royal Lytham has all the ingredients for a compelling week of championship golf.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The AIG Women\u2019s Open returns to Royal Lytham and St Annes from 29 July to 2 August for its 50th staging. It brings one of the biggest tournaments in women\u2019s [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":48532,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-48531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Royal Lytham asks a different question at the AIG Women\u2019s Open<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jbsagolf.com\/blogs\/royal-lytham-asks-a-different-question-at-the-aig-womens-open\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Royal Lytham asks a different question at the AIG Women\u2019s Open\" \/>\n<meta property=\"og:description\" content=\"The AIG Women\u2019s Open returns to Royal Lytham and St Annes from 29 July to 2 August for its 50th staging. 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